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Power Electronics Europe Events
Electronica 2020: Positive signal in the market
September 3, 2020 - November 13, 2020

Update September 5:

Even though an in-person trade fair could have been conducted with the help of our safety and hygiene concept, the latest developments related to travel restrictions in many countries forced us to rethink our plans. We are adapting these plans to this dynamic situation and are now focusing solely on our virtual format. International exhibitors and visitors are the heart of electronica. In light of current Covid-19 conditions, we would not have been able meet our expectations with an in-person trade fair.

Falk Senger, Managing Director of Messe München

With electronica, being held from November 10 - 13, 2020, Messe München is sending a positive signal for the electronics industry. Due to the continuing travel restrictions in several countries, electronica is extending its program this year. Alongside a compact trade fair concept that includes all the topics covered so far, the event will be complemented by digital offerings.

Falk Senger, Managing Director of Messe München, looks with confidence to the coming fall thanks to the adapted concept: “We are delighted that electronica can take place. Even though we are reducing the total exhibition area, we are offering exhibitors the opportunity with this format to present themselves to the global market both in the halls and digitally. At the same time, visitors can attend electronica as usual in Munich or take part virtually in the event worldwide.”

The additional offerings include digital trade fair stands and conference broadcasts. That way, customers can also find out about trends in the automotive, embedded, IIoT, 5G, medical electronics and smart energy fields even if they are unable to be in Munich in person. As it already did in 2018, SEMICON Europa will be complementing the electronica trade fair program with solutions from the field of semiconductor production.

Exhibitors welcome the expansion of the trade fair concept to include digital offerings. Kurt Sievers, CEO NXP Semiconductors and Chairman of the Advisory Board of electronica, emphasizes: "electronica is indispensable as a meeting place for the industry. It is important for us as exhibitors to present our innovations and maintain intensive dialog with our customers, especially this year. In view of the current situation, the decision to digitize parts of the trade show offerings and thus to meet the special circumstances in an innovative manner is both right and important".

Christoph Stoppok, Head of Components, Mobility & Systems at the German Electrical and Electronic Manufacturers’ Association (ZVEI), explains how great the impact of COVID-19 has been on the electronics industry: “The coronavirus pandemic has led to a decline in revenues for a number of companies. That makes it all the more important for electronica to provide the industry with a platform this year, as usual, to generate renewed business momentum.” A new membership survey conducted by the trade association shows that the coronavirus pandemic is having a tangible impact on companies’ bottom line. Revenues are expected to drop by an average of 14 percent.

Due to the current situation, special measures based on the rules in place for everyday life will be taken to ensure the protection and safety of everyone involved even in times of the coronavirus crisis. “Together with the Bavarian State Government, we have developed a very convincing protection and hygiene concept that allows trade fairs to be held successfully even in these times and gives the industry the opportunity to meet again face to face,” Senger confirms.

The site plan electronica 2020 can be found here.

Further details about electronica 2020 are available on their website.


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